Brand Protection | Axur Plataform

Combatting Impersonation Across All Fronts

Brand impersonation is anywhere—from websites and social media profiles to mobile apps and misleading domain names. You need a robust solution that can monitor all these areas continuously, ensuring comprehensive detection and swift resolution to protect your brand's integrity and customer trust.

Phishing

Detect phishing attempts and automatically initiate removal, boasting the fastest response time in the industry.

Brand Impersonation

Identify impersonations of your company's name to shield your brand from deceptive associations that could mislead your customers.

Typosquatting

Monitor new domain registrations linked to your brand, keeping you informed about potential phishing campaigns or suspicious activities.

Malware

Keep an eye on the spread of Trojan-Banker malware to protect your consumers from data theft during financial transactions and fraudulent purchases.

Fake Social Profiles

Our predictive models rapidly detect unauthorized use of your brand and visual assets on social networks, enabling automatic takedowns within 3 minutes.

Fake Mobile Apps

Gain comprehensive visibility into official stores and app websites to identify and track fake apps that impersonate your brand.

Brand Use in Paid Search

Prevent competitors and fraudsters from exploiting your brand in top paid search engine ads, ensuring your brand's integrity remains intact.

AI-Driven Inspection

Our AI-based inspection efficiently examines vast datasets, identifying and scoring key attributes. This accelerates the detection process and ensures swift action against potential threats.

1-click Takedown...

Initiate takedowns with one click and track the process in real time. Our websafe reporting sets automatic notifications to thousands of entities, such as browsers, to reduce the fraud window of opportunity.

...or Autopilot Takedowns

Threats won't wait, neither can you. Set the autopilot takedowns to turn key attributes into the fastest and most precise notifications, optimized through years of expertise and continuous improvement.

Frequent Questions

What threats does Axur actually cover (phishing, social media, app stores, dark web)?

Axur monitors URLs/domains, malware, paid search/ads, social media, fake profiles, and app stores, in addition to other external sources. Our multimodal AI (vision + language) analyzes images, text, and page structure to detect fraud even without direct textual mentions of your brand. With a massive intake of 40+ million new sites per day, Axur spots fake login pages, typosquatting domains, misleading ads, fake profiles, and fraudulent apps — and prioritizes them for action.

Does Axur integrate with SIEM/SOAR and fit into the SOC workflow?

Yes. The platform is designed to provide actionable signals within your ecosystem: customizable automation rules (by brand, country, or business line), ready-to-use evidence, and end-to-end takedown workflows that can be triggered automatically and fully audited. This makes it easy to send alerts, statuses, and evidence into SIEM/SOAR systems and standardize playbooks — particularly valuable for MSSP operations.

How easy is implementation and daily use? How quickly will I see value?

Delivered as a SaaS solution, Axur provides 24x7 continuous detection and automated response. Once brand scopes (names, domains, variations) are configured, the takedown workflows take over end-to-end: assessing whether threats are actionable, drafting and sending notifications, reading responses, interpreting outcomes, and escalating if needed — all with minimal human intervention.

You start seeing value immediately, as rules go live with ready-to-act templates and first alerts sent in under 4 minutes after detection.

How does Axur reduce false positives and prioritize what matters?

Axur’s AI engine understands visual context (logos, layouts, UI elements, and login behaviors) to identify real impersonation, not just “lookalikes.” This reduces noise and focuses your team only on actionable cases.

The platform also captures automated forensic evidence — real screenshots, HTML, headers, and hosting data, emulated across devices, languages, and geolocations. This eliminates fragile manual triage and accelerates decision-making.

Does Axur actually perform takedowns? What SLAs and results can I expect?

Yes.

Axur provides fully automated 24×7 takedowns, with:First notification in under 4 minutes after detection

98.9% success rate in removing malicious URLs and fake profiles

Median of 9 hours to full removal

15-day guarantee, with automatic re-takedown if the threat resurfaces

Additionally, Web Safe Reporting blocks access to fraudulent sites directly in browsers even before final removal. The commercial model is simple: you only pay for successful takedowns.

Does the solution address sector-specific needs (finance, e-commerce, SaaS)?

Yes.

‍Finance/fintech: strong focus on phishing and fake apps with high impersonation levels, automated response, and complete evidence for audits.

E-commerce/retail: priority on fake profiles, ads, and marketplace listings, protecting consumers and revenue — one of Brazil’s largest retailers removed 12,000+ frauds per year with Axur.

SaaS/tech: monitoring of fake support domains and cloned login pages; Axur’s visual AI identifies abuse “by style,” not just by name.

How does Axur compare to other Brand Protection solutions?

Objective criteria highlight the difference:

‍Multimodal detection (image + language), not just keywords

Automated forensic evidence, ready for legal notifications

Proven automated response with SLAs: <4 min notification, 98.9% success, 9h median takedown, 15-day guarantee

Scale and automation built for large enterprises and MSSPs

End-to-end transparency (incident timeline, real-time status, Web Safe Reporting)

Proven outcomes: 49× ROI for fintech clients and over 1,000 takedowns per day executed worldwide

Detect and Neutralize Impersonating Scams Targeting Your Company

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